Personal Trainers

Your business deserves to know if it's actually profitable

Client sessions, group classes, online programs, and a pile of business expenses buried in one account: Lums shows you your real profit margin every month.

Your financial reality

When everything is in one account, nothing is clear

Business and personal spending mixed together means you can't trust the number in your bank app.

"Am I actually profitable?"

You're earning from sessions, classes, and online programs, but after protein powder, gear, certifications, and gym fees, are you really ahead?

"Where did it all go?"

Business expenses buried in your personal account are invisible until tax time. By then, you've already spent more than you realized.

"What can I write off?"

Equipment, certifications, gym memberships, supplements for resale: the deductions are real, but they disappear without a tracking system.

"I don't have time for this."

You're managing clients, programming workouts, and running a business. Financial admin shouldn't take hours every month.

How to use Lums

Know your real business profit in 5 minutes

Here's how Jordan, who trains 12 clients, teaches two group classes, and sells an online program, tracks profit every month.

  1. Tag all business expenses
    Flag every deductible business cost, like equipment, certifications, gym memberships, and supplements for resale, in one go.
    Ask Lums: "Tag the following as 'business-expense': [list them]. Create a rule so GNC, Amazon equipment, and my gym membership are always tagged automatically."

  2. Tag all business income
    Mark every client payment, e-transfer, and Square deposit so you can separate business revenue from personal income.
    Ask Lums: "Tag all e-transfers and Square deposits as 'client-income'."

  3. Ask for your monthly profit summary
    Run the numbers for any month: total business income minus total business expenses gives you your real profit.
    Ask Lums: "What's my business profit margin for March? Show me client-income vs. business-expense totals."

  4. Prepare for taxes in one query
    At year end, pull every deductible expense from a single tag. No spreadsheet, no reconstruction.
    Ask Lums: "Show me every transaction tagged 'business-expense' from January 1st to December 31st, 2025."

  5. Track trends over time
    See whether your most profitable months are consistent and which quarters are weakest, so you can plan better.
    Ask Lums: "Which months am I most profitable? Compare my last 4 quarters."

Questions every trainer should be asking

  • "Show me all transactions tagged 'business-expense' in March. What's the total?"
  • "What's my business profit margin for this month?"
  • "Am I spending more on business expenses this quarter than last?"
  • "What percentage of my income goes to business costs?"
  • "Which months am I most profitable?"
  • "Do I have any subscriptions I'm not using?"
  • "How much did I spend on professional certifications this year?"
  • "What's my average monthly income from client sessions vs. online programs?"

Ask your money anything

Connect your bank, start asking questions. No setup, no dashboards, just answers backed by your actual data.